Narrative
This trailer begins with a flashback, making it unlike the others I have analysed and therefore unconventional. However, from there it transforms to present tense, and has a feel of history repeating itself. This narrative, while being slightly unusual is gripping, as although it has a repetitive feel, it doesn't have a clear ending where equilibrium is restored. This suspense makes the audience intrigued to find out more.
Conventions of mystery trailers
This trailer is conventional in terms of the technical elements as it uses an array of establishing shots and close up reaction shots. It also has lots of tension built due to the pace of editing and uses dramatic music and low-key lighting. However, it subverts conventions due to its narrative as it doesn't strictly follow Todorov's narrative theory structure.
Unique selling point of the film
The narrative in this trailer is what makes it unique as it has a cyclical structure, as history repeats itself, however, some questions are left unanswered and there is suspense and tension throughout, meaning it does still fit into the mystery genre.
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