Thursday, 14 July 2016

'Every Secret Thing' Poster Analysis


Every secret thing poster analysis from katiewinn

Purpose:
This poster is designed to create a mysterious feel and make the reader interested in watching the film, this is achieved through the eerie background and the police car, which connote danger and fear.

Colours:
The colours are grey and eerie and therefore are foreboding and threatening, creating an intimidating feel and sense of mystery.

Text colour:
The text is black and white, which fits in with the colour scheme of the poster. It also provides a harsh contrast against the background that it is on, making the text prominent and bold.

Text font:
The font on of the title replicates the title of newspaper article, suggesting that the events within the narrative of the film are intense and of a high significance. The font of the tag-line is fairly plain which ensures it does not take the viewers attention away from the main image.

Tag line:
The imperative tag line "don't look away even for a second" is threatening and intimidating, as it acts as a warning to the reader. This is therefore intriguing and encourages them to watch the film and find out what happens

Layout:
This poster has a fairly unconventional layout, as a lot of the text is down the left hand side, which would usually be at the bottom. The image is fairly plain, leaving a lot of negative space, which conveys eeriness and mystery, linking to the genre.

Target Audience:
This poster doesn't have a specific target market, as it is very vague it can appeal to a lot of people. It is probably aimed towards anyone but children (around 15 upwards) as the sense of danger and mystery may be too intense for people who are younger than that.


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